Vision and Mission

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Vision and Mission

AURAK Vision

Through inspired teaching, research, creative work, and community engagement, AURAK sets a new standard in the Gulf Region for student-centered excellence that empowers graduates to change the world.

AURAK Mission

To be a leading institution in the Gulf Region, the American University of Ras Al Khaimah:

  • Provides a transformational, student-centered learning experience based on the North American model of higher education enriched by attention to the culture of the region.
  • Engages students, faculty, and staff in innovative undergraduate and graduate programs that generate high-impact research.
  • Prepares future leaders and entrepreneurs through community outreach and creative initiatives involving local, regional, and global partners.

The American University of Ras Al Khaimah pursues this mission as an independent, public, state-owned, non-profit, coeducational institution.

 AURAK Values

The following values guide all aspects of AURAK’s operations:

Integrity: To model adherence to a code of honesty, transparency, and accountability. 

Excellence and Continuous Improvement: To set high expectations for every unit and every constituent of the university.

Collaborative Engagement: To ensure continual involvement of students, faculty, and staff in activities that contribute to the success of the institution and to the solution of local, regional, and global problems.

Diversity, Inclusiveness, and Cultural Authenticity: To facilitate, through respectful dialogue, social and multicultural understanding that contributes to the success of all.

Scholarship and Research: To advance knowledge through discovery, dissemination, application, and community engagement.

Empowerment: To celebrate the power of inspired teaching to ignite transformational learning that shapes students into agents of positive change.

Academic Freedom: To cultivate an environment of critical thought and enquiry, tolerance for divergent views and beliefs, and an open and respectful exchange of ideas.

Innovation and Entrepreneurship: To encourage creative, enterprising ideas and the translation of those ideas into sustainable initiatives.

Global Interdependence: To promote engagement with the international community in ways that encourage constituents of the university to see themselves as citizens of the world.

Sustainability:  To nurture an appreciation of the shared responsibility of humankind to preserve planet Earth for future generations.

Strategic Themes, Goals, and Objectives

1. Exemplary Organization and Governance – Implement exemplary governance and organizational processes that ensure student excellence

1.1 Improve governance and organizational agility to promote academic and student excellence

1.2 Enhance AURAK’s reputation as a first-choice university

1.3 Promote sustainable growth of the university through integrated academic and financial planning

1.4 As part of the university’s asset management, increase external resources through comprehensive fundraising and development strategies

1.5 Develop strategies for academic and service excellence utilizing the university’s institutional effectiveness and quality assurance system

2. Student-Centered Culture of Success – Attract talented students from around the world through a student-centered culture of success

2.1 Engage the entire AURAK community in enrollment management

2.2 Revamp and increase scholarship options

2.3 Increase employability of AURAK students through enhanced career services

2.4 Improve retention of AURAK students

2.5 Develop vibrant campus life programming that engages the diverse AURAK student body

3. Leading-Edge Academic Programs and Research – Offer leading-edge academic programs and community engagement initiatives that meet local, regional, and international needs and generate high-impact research

3.1 Enhance the rigor of academic programs through the use of high-impact educational practices

3.2 Seek most prestigious international accreditation for all existing academic programs

3.3 Introduce new, innovative academic programs that respond to local, regional, and international demand

3.4 Promote high-impact research

3.5 Expand and coordinate community engagement initiatives and consultation services that address societal issues

4. Faculty and Staff Excellence – Enhance faculty and staff excellence through improved recruitment, retention, and professional development

4.1 Improve the quality of faculty and staff recruitment

4.2 Enhance the satisfaction and retention of valued faculty and staff

4.3 Enhance career and professional development opportunities for faculty and staff

4.4 Nurture a culture of collaboration among faculty and staff

5. Stellar Support Services – Provide stellar support services that contribute to the institution’s excellence and maximize benefits to university stakeholders

5.1 Ensure the availability of modern, adequately resourced information and communications technology system and services

5.2 Plan, construct, renovate, and maintain state-of the-art campus facilities and provide material resources that contribute to a safe, dynamic, fully accessible, and efficient learning environment

 

AURAK Vision

Through inspired teaching, research, creative work, and community engagement, AURAK sets a new standard in the Gulf Region for student-centered excellence that empowers graduates to change the world.

AURAK Mission

To be a leading institution in the Gulf Region, the American University of Ras Al Khaimah:

  • Provides a transformational, student-centered learning experience based on the North American model of higher education enriched by attention to the culture of the region.
  • Engages students, faculty, and staff in innovative undergraduate and graduate programs that generate high-impact research.
  • Prepares future leaders and entrepreneurs through community outreach and creative initiatives involving local, regional, and global partners.

The American University of Ras Al Khaimah pursues this mission as an independent, public, state-owned, non-profit, coeducational institution.

 AURAK Values

The following values guide all aspects of AURAK’s operations:

Integrity: To model adherence to a code of honesty, transparency, and accountability. 

Excellence and Continuous Improvement: To set high expectations for every unit and every constituent of the university.

Collaborative Engagement: To ensure continual involvement of students, faculty, and staff in activities that contribute to the success of the institution and to the solution of local, regional, and global problems.

Diversity, Inclusiveness, and Cultural Authenticity: To facilitate, through respectful dialogue, social and multicultural understanding that contributes to the success of all. 

Scholarship and Research: To advance knowledge through discovery, dissemination, application, and community engagement.

Empowerment: To celebrate the power of inspired teaching to ignite transformational learning that shapes students into agents of positive change.

Academic Freedom: To cultivate an environment of critical thought and enquiry, tolerance for divergent views and beliefs, and an open and respectful exchange of ideas.

Innovation and Entrepreneurship: To encourage creative, enterprising ideas and the translation of those ideas into sustainable initiatives. 

Global Interdependence: To promote engagement with the international community in ways that encourage constituents of the university to see themselves as citizens of the world.

Sustainability:  To nurture an appreciation of the shared responsibility of humankind to preserve planet Earth for future generations.

Strategic Themes, Goals, and Objectives

1. Exemplary Organization and Governance – Implement exemplary governance and organizational processes that ensure student excellence

1.1 Improve governance and organizational agility to promote academic and student excellence

1.2 Enhance AURAK’s reputation as a first-choice university

1.3 Promote sustainable growth of the university through integrated academic and financial planning

1.4 As part of the university’s asset management, increase external resources through comprehensive fundraising and development strategies

1.5 Develop strategies for academic and service excellence utilizing the university’s institutional effectiveness and quality assurance system

2. Student-Centered Culture of Success – Attract talented students from around the world through a student-centered culture of success

2.1 Engage the entire AURAK community in enrollment management

2.2 Revamp and increase scholarship options

2.3 Increase employability of AURAK students through enhanced career services

2.4 Improve retention of AURAK students

2.5 Develop vibrant campus life programming that engages the diverse AURAK student body

3. Leading-Edge Academic Programs and Research – Offer leading-edge academic programs and community engagement initiatives that meet local, regional, and international needs and generate high-impact research

3.1 Enhance the rigor of academic programs through the use of high-impact educational practices

3.2 Seek most prestigious international accreditation for all existing academic programs

3.3 Introduce new, innovative academic programs that respond to local, regional, and international demand

3.4 Promote high-impact research

3.5 Expand and coordinate community engagement initiatives and consultation services that address societal issues

4. Faculty and Staff Excellence – Enhance faculty and staff excellence through improved recruitment, retention, and professional development

4.1 Improve the quality of faculty and staff recruitment

4.2 Enhance the satisfaction and retention of valued faculty and staff

4.3 Enhance career and professional development opportunities for faculty and staff

4.4 Nurture a culture of collaboration among faculty and staff

5. Stellar Support Services – Provide stellar support services that contribute to the institution’s excellence and maximize benefits to university stakeholders

5.1 Ensure the availability of modern, adequately resourced information and communications technology system and services

5.2 Plan, construct, renovate, and maintain state-of the-art campus facilities and provide material resources that contribute to a safe, dynamic, fully accessible, and efficient learning environment

 

Our Campus

American University of
Ras Al Khaimah Road,
Ras al Khaimah, UAE
PO Box: 10021

Contact Us

Tel. :  + 971 7 2210 900
Fax :  
+ 971 7 2210 300
Mail:  info@aurak.ac.ae

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