BS in Business Administration (Major in Hospitality & Tourism Management)

Sample Four Year Study Plan

Sophomore Year, First Semester
Code Course Title Credits
Gen. Ed. Any Natural Science Course 3
ACCT 204 Principles of Financial Accounting 3
MKTG 301 Principles of Marketing 3
FNAN 300 Principle of Business Finance  3
OPMT 311 Methods and Models of Management Science 3
Total   15
Sophomore Year, Second Semester
Code Course Title Credits
ACCT 205 Principles of Managerial Accounting 3
MGMT 301 Principles of Management 3
BUAN 301 Analytics for Decision Making 3
BUSN 301 Business Communication 3
MIST 301 Introduction to Business Information Systems 3
Total   15
Junior Year, First Semester
Code Course Title Credits
BUSN 304 Commercial Law 3
BUSN 312 Public Policy and Business Ethics 3
BUSN 306 International Business Law 3
HTMT 321 Hospitality Operations I - F&B Management 3
Elective BUSINESS ELECTIVE 1 3
Total   15
Junior Year, Second Semester
Code Course Title Credits
BUSN 307 Research Methodology 3
Major Elective MAJOR ELECTIVE 1 3
Major Elective MAJOR ELECTIVE 2 3
Elective BUSINESS ELECTIVE 2 3
Total   15
Junior Year, Summer Semester
Code Course Title Credits
HTMT 390 Internship in Hospitality and Tourism Management 3
Total   3
Senior Year, First Semester
Code Course Title Credits
BUSN 498 Strategic Management 3
MGMT 401 Organizational Behavior 3
HTMT 322 Hotel Operations 3
HTMT 311 Survey of the Hospitality & Tourism Industry 3
HTMT 444 Hospitality & Tourism Management Project Based Internship 3
Total   15
Senior Year, Second Semester
Code Course Title Credits
HTMT 412 Meetings and Conventions 3
HTMT 411 Destination Management 3
Major Elective MAJOR ELECTIVE 3 3
Elective BUSINESS ELECTIVE 3 3
Elective FREE ELECTIVE 3
Total   15
Last updated: Aug 22, 2021 @ 4:15 pm

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American University of
Ras Al Khaimah Road,
Ras al Khaimah, UAE
PO Box: 10021

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Tel. :  + 971 7 2210 900
Fax :  
+ 971 7 2210 300
Mail:  info@aurak.ac.ae
Admissions:  admissions@aurak.ac.ae

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ENGL 101 - Composition

Pre-requisite(s): ENGL 099 or passing English Placement Test

English 101 provides students with intensive practice in drafting, revising, and editing expository essays for an academic audience. Using logical, rhetorical, and linguistic structures in their writing, students also develop their ability to think creatively, critically, and independently. Throughout the course, students engage in reading texts, evaluating sources, using their reading to form their own opinions, preparing research papers, and employing the MLA documentation style to avoid plagiarism.

ECON 103 - (GEEC 103) Principles of Microeconomics 

This course introduces learners to microeconomics in the context of current problems. It explores how market mechanism allocates scare resources among competing uses. It uses supply, demand, production, and distribution theory to analyze problems.

ITEC 103 - (SCIT 103) Fundamentals of Information Technology 

The course focuses on the nature and uses of computers with an introduction to word processing, spreadsheets, databases and presentation software and related lab projects and includes computer systems organizations, communications and networking, legal and ethical issues, effective presentation information, computer security and the internet.

STAT 100 - Introductory Probability and Statistics
3 Semester Credit Hours

This course introduces students to the basics of probability theory and statistical inference with examples and applications in sciences. At the end of this course, students will acquire the necessary quantitative competency in the program.

UNIV 100 - University First-Year Transition

Students in this course transition to university life by focusing on academic adjustment, by developing decision-making skills, and by learning about services and opportunities for involvement. Although all classes have a core body of knowledge, each class specializes in a particular aspect of university life.

MEST 100 - Introduction to Islam in World Culture 

The course provides an introduction to the basic sources and historical contexts for the origins of Islam; some of the basic spiritual principles expressed in those sources; the contexts and practices that exemplify the spiritual principles; contributions Islam has made to civilization and to the political, social and cultural identity of the UAE. It will illustrate the concept of Islamic studies through a global, interdisciplinary and comparative approach and examine contemporary global and local issues that impact and are impacted by Islamic culture.

ECON 104 - Principle of Macroeconomics

Pre-requisite(s): ECON 103

This course introduces students to the fundamental principles of macroeconomics in the context of current problems and its application to business decision making and economic policy. Students will be introduced to the economic way of thinking and how key concepts, theories and methods of modern economic analysis can be applied to everyday economic issues and problems. Key areas covered include demand and supply analysis and government policies; consumers, producers and the efficiency of markets; international trade; the national economy; business cycles; inflation; economic growth and stability; unemployment; and monetary and fiscal policy. Particular emphasis is placed on reviewing contemporary economic issues and how economics permeates almost every aspect of business, highlighting economics as the fundamental discipline underpinning the study of most business specializations.

UNIV 200 - Innovation, Entrepreneurship and Sustainability (3 Credits)

This course aims at equipping the next generation of leaders in the UAE with an innovative and entrepreneurial mindset and its related core skills. The course combines three main points: design thinking, entrepreneurship, and growth and leadership.

ARAB 101 Beginner Level Arabic and Culture for non-Native Learners I

Pre-requisite: None

Beginner Level Arabic Language and Culture 1 is the first in a four-course beginner and intermediate Arabic language sequence specifically tailored to the needs of non-native Arabic language students in the English and Mass Communication Programs (though any non-native learner of Arabic may enroll). This course introduces the student to the Arabic alphabet and the basics of reading and writing in Modern Standard Arabic (MSA). Instruction in the language is enriched by reference to cultural themes and visits to sites of cultural importance.

ARAB 110 - Arabic Language and Culture for Native Arabic Speakers I

Pre-requisite(s): ENGL 101

Arabic literature has developed many traditions though originating from a common source. The course is an introduction to representative texts from contemporary Arab writers, and their connections with the traditions of the past. The method is comparative, with a study of literary, political social and religious aspects, as well as the application of a theoretical framework of analysis.

PHIL 100 - Critical Thinking and Reasoning 

This introduction to basic principles of reasoning and critical thinking enhances the learner’s abilities to evaluate various forms of reasoning in everyday life and in academic disciplines. The course explores such topics as inductive and deductive reasoning, the nature and function of definitions, fallacy types, statistic use and misuse, and the rudiments of logic.

UAES 200 - Survey of United Arab Emirates Studies
1 Semester Credit Hour

This course presents the UAE from multiple perspectives in an attempt to expose the students to the distinct qualities of the UAE. The purpose of this course is to give students a broad, interdisciplinary, and comprehensive introduction to key features and issues in the UAE’s historical, cultural, political and economic landscapes. (Writing Intensive Course)

ACCT 204 - Principles of Financial Accounting (3 credits)

This is an introductory course in financial accounting which incorporates International Financial Reporting Standards (IFRS) and emphasizes the use of accounting information in an ethical manner. Topics covered include: Basic accounting concepts and processes with particular emphasis on double entries; the accounting cycle; transaction analysis; accounting for assets, liabilities, owner’s equity, expenses and revenues recognition, introductory financial statement analysis; an introduction to the preparation of cash flow statements and ethical decision-making.

MKTG 301 – Principles of Marketing

Pre-requisites: ECON 103

This course examines marketing principles, concepts, strategies, tactics, and analytical tools used by profit and nonprofit organizations to market ideas, products, or services to selected target groups. The course emphasizes how to promote, distribute, and price firm’s offering in dynamic economic, social, political, and international environment.

FNAN 300 - Principle of Business Finance 

Pre-requisites: BACC 203 & BOPM 210

This course teaches students the fundamental principles of finance. It covers the financial decisions that financial managers should make to maximize shareholders’ wealth or a firm’s value. These financial decisions include investment decisions, financing decisions, dividend decisions and working capital decisions. Students are taught how to apply financial theories to real life financial situations, financial ratio analysis, time value of money, stock valuation, bond valuation, capital budgeting and risk and return. It also discusses the difference between profit maximization and shareholders’ wealth maximization. There is a general saying in finance that “If you can’t measure it, you can’t control it”. Therefore, the course entails calculations and arriving at conclusions that help financial managers make financial decisions and measure financial performance

OPMT 311 - Methods and Models of Management Science (3credits)

 

ACCT 205 - Principles of Managerial Accounting (3 credits) 

This is the first course in cost/managerial accounting. It discusses a range of introductory managerial accounting topics such as cost measurement and terminology, costs systems; analyzing cost-volume-profit relationships, job order and process costing, operating budgets, standard costing, introduction to capital budgeting and ethical managerial accounting-related decision-making.

MGMT 301 - Principles of Management

Pre-requisites: Sophomore Standing

This course presents essential management and organizational behavior theories and concepts. It examines the nature of managerial work under a range of business models and under rapidly changing business conditions. Managerial functions and activities such as planning, strategizing, organizing, controlling, and directing are examined in depth, and in the context of current organizational practice and scenarios.

BUSN 301 - Business Communication

Pre-requisite(s): COMM 100

This course Introduces fundamentals of business models, and writing as a learning tool. The interrelationships between accounting, finance, information systems, marketing, and operations are the subject of several “learning by writing” deliverables. The course teaches business students effective methods for communicating business-related issues to clients, management and fellow employees.

MIST 301 – Introduction to Business Information Systems

Pre-requisites: Sophomore Standing

Course Description:

This course introduces fundamentals of computer hardware, software, networking, Internet and its technology components. The discussions are centered on the role of technology in contemporary business, and include basic relational storage concepts, with hands-on experience in building business database applications and web sites.

The course also features a mini-project.

BUSN 304 – Commercial Law (3 credits)

Corequisites: Sophomore Status

This course provides exposure to general legal environment of business, emphasizing government regulatory process, business ethics, and social responsibility. Regulatory topics include torts and crimes, product liability, intellectual property and cyber law, contracts, and issues related to employment and competition. Lecture, discussion, cases.

BUSN 312 - Public Policy and Business Ethics (3credits)

Prerequisite ECON 103

This course introduces the policy and ethical dimensions of business as they relate to the various stakeholders inside and outside the organization. It includes topics such as actors, institutions and ideas in the policy process, business ethical theory, ethical decision making, ethical leadership, ethical and policy dilemmas, corporate social responsibility and environmental sustainability.

BUSN 306 - International Business

Prerequisites: ECON 104

This course offers a multi-disciplinary approach to global economic issues from the viewpoint of managing international business. It introduces salient aspects of managing in a globalized environment, including consideration of theoretical concepts. It provides a practical treatment of political-economic aspects of international trade. The course discusses foreign direct investment, global monetary systems, and strategy formulation for international business

HTMT 321 - Hospitality Operations I - F&B Management (3 Credit Hours)

This course involves the concepts and applications of management in food and beverage operations in various types of hospitality firms across UAE. Topics such as menu development, beverage management, catering, service, sanitation, foodservice design, and cost controls will be presented. Management approaches will be developed to provide quality products and services.

BUSN 307 - Research Methodology (3 credits)

Prerequisites: OPMT 211, Sophomore Standing

This course provides essential underpinning support for research elements of higher level business courses. It allows candidates to make informed decisions and appropriate choices pertaining to research methodology. A range of business research tools, approaches and analytical techniques are discussed, and guidance is given on optimal structuring of research work in the business field, and the generation of research proposals.

HTMT 390 - Internship in Hospitality and Tourism Management (3 Credit Hours)

Prerequisite(s): Senior Standing

The Internship is designed for candidates on the undergraduate hospitality and tourism management major programs. It lasts for eight weeks (240 hours), and provides exposure to business practices and issues, in appropriate settings. Candidates will typically opt to carry out internship with local UAE-based companies. The internship program is viewed as a "steppingstone" for a career in the field of the student’s major. Students will receive orientation, induction, and relevant on-the-job training during their internship. The initial induction and orientation take place at the beginning of the internship and will serve to introduce the student to real-world business practices, culture and management, and provide them with a knowledge base to draw upon throughout the remainder of the internship.

BUSN 498 - Strategic Management

Pre-requisites: BUSN 311, MGMT 301, OPMT 301 & MKTG 301

This course is designed to help students apply functional knowledge gained from earlier courses and integrate these with more practical information and real-life experiences. The course takes the general management point of view, emphasizing the creation, implementation and evaluation of strategy in organizations. Students adopt the viewpoint of upper management, strategize and make essential "Big Picture" decisions, using standard strategic analysis frameworks. Students develop expertise in the analysis of complex business situations and in clearly presenting strategic findings both orally and in writing.

MGMT 401 - Organizational Behavior (3 credits)

Prerequisite Senior Standing

This course presents essential organizational behavior and leadership theories and concepts. It examines the complexities of human behavior in a range of organizational work settings under rapidly changing business environment. Individual personality, group/team dynamics, motivation, performance, communication, and leadership concepts are examined in depth, and in the context of current organizational practices.

HTMT 322 - Hotel Operations (3 Credit Hours)

Prerequisite(s): HTMT 311

This course will offer a thorough overview of the management of various lodging properties, taking a generalist view of lodging management, moving from department to department in a typical hotel. While this course will be general in nature, we will take a much more strategic perspective, identifying and considering issues of concern to general managers of all types of lodging properties, with a particular focus on profit maximization (yield/revenue management) and distribution channel management. As such, we will consider the broader political, economic, social, and technological environments and trends and their impact on lodging operations.

HTMT 311 - Survey of the Hospitality & Tourism Industry (3 Credit Hours)

A survey of the history, trends, organizational structure, and economic impact of the hospitality and tourism industry on UAE economy. Some study of the problems originating in the operation and management of various segments of the hospitality industry in UAE will be introduced.

HTMT 444 - Hospitality & Tourism Management Project Based Internship (3 Credit Hours)

Prerequisite(s): HTMT 311

The hospitality and tourism management project-based internship course will provide students an experience of a selfemployed work environment. The course will imbibe problem- solving skills and creative thinking among students. These lifelong learning skills will enhance the employability skills of the students and their ability to become independent learners. The students will integrate the tools and concepts from the hospitality and tourism management specialization courses to develop strategies to solve problems. Through a coaching and mentoring process, the students would produce a project report, which will allow them to showcase their learning acquired during their four-year study.

HTMT 412 - Meetings and Conventions (3 Credit Hours)

Prerequisite(s): Prior Completion of 84 Credit Hours

A course dealing with the many issues impacting the management of large convention and exposition centers. The course is taught from an organizational marketing base. Topics include meeting site selection, program planning and budgeting, legal issues and insurance problems, housing, food and beverage arrangements, transportation, exposition management, and audio-visual services."

HTMT 411 - Destination Management (3 Credit Hours)

Prerequisite(s): HTMT 311

The course will introduce the various issues associated with the management of a convention visitor’s bureau (CVB). The course will analyze the mission, structure, and business activities of organizations that develop and promote a complex tourism destination in UAE. This includes the management functions of membership services, visitor services, financial and marketing concerns, research activities, and the strategic planning and evaluation of these efforts. Topics covered will include developing the following consumer segments: meetings/conventions, pleasure/tours, and festivals/special events.